Wake Media
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Swipe Right for Results – Maximise Your Reach with LinkedIn Carousels
LinkedIn Carousels are a favourite tool for marketers and professionals looking to grab attention and start conversations. With their swipeable, visual format, they’re a fresh way to share stories, explain ideas, and connect with people. Why…
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The ‘Sofa to Sailboat’ Atlantic Challenge
Follow the daring ‘Sofa to Sailboat’ expedition as they aim to raise £100,000 for charity by sailing 3,000 miles across the Atlantic in a tiny upcycled boat. “Have you heard of the ‘Sofa to Sailboat’…
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Maritime Marketing Trends for 2025
Maritime marketing is set for a big year in 2025. From AI to hyper-personalisation, the trends shaping the industry are both exciting and transformative. These strategies are redefining how businesses connect with their audiences and…
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Regulatory Update – What’s Changing in Maritime Regulations for 2025
The maritime industry faces a wave of regulatory changes in 2025, many of which stem from agreements and policies adopted in prior years. These updates reflect global efforts to tackle climate change, enhance sustainability, and…
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Don’t Miss the Boat! Maximising Market Share in 2025’s Maritime Boom
The global shipping fleet has reached a remarkable $2 trillion valuation, as per the latest Clarksons Research report. This milestone reflects the total value of vessels in operation and those on order. Meanwhile, demand in the sector…
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New Year, New Look – Is It Time for a Brand Refresh?
As we step into a new year, it’s the perfect time to think about your brand’s identity. Does it truly reflect where your business is today and where you want to go? If your logo…
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Media Buying Wrapped 2024 – What Worked, What Changed, and What’s Next
Looking back at our media buying in 2023 and 2024, a few things stand out. Some channels took off, others got more efficient, and a shift in strategy led to better results. More Clicks, Less…