Research & Analysis
Balancing Science and Emotion
We understand the value of data, our business is built on it. How can you improve what you don’t measure? At Wake Media, we are advocates of evaluation and can provide in-depth research, analysis and reporting for our clients. From tracking the reach of a single press release through to conducting exhaustive competitor studies, and industry wide surveys and reports.
Market Research & Campaign Performance
In-depth Insights
Our team can help you to better understand your target market and increase your brand strength with in-depth insights. We can provide you with bespoke market insights tailored to your exact requirements alongside exhaustive competitor analysis. Our research services also extend into social media monitoring and event analysis.
Benchmarking
Understanding the impact of your campaigns across a variety of channels and activities can be a tough task. We make it easy by providing campaign data and dashboards in addition to a variety of campaign performance reports for advertising impact, media monitoring, press releases, social media and CEO and company insight reports (benchmarking).
In-depth Insights
Our team can help you to better understand your target market and increase your brand strength with in-depth insights. We can provide you with bespoke market insights tailored to your exact requirements alongside exhaustive competitor analysis. Our research services also extend into social media monitoring and event analysis.
Benchmarking
Understanding the impact of your campaigns across a variety of channels and activities can be a tough task. We make it easy by providing campaign data and dashboards in addition to a variety of campaign performance reports for advertising impact, media monitoring, press releases, social media and CEO and company insight reports (benchmarking).
Case Studies
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Lloyd’s Register’s Comprehensive Video Coverage at SMM Hamburg
Wake Media partnered with Lloyd’s Register to produce a compelling video series at SMM Hamburg, capturing key…
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Case Study: Sea Asia 2025 with Location-Based Programmatic Advertising
At Sea Asia 2025, Wake Media delivered a hyper-targeted programmatic campaign using geo-fencing to reach maritime professionals—driving…
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Bringing History to Life with AI – Wake Media’s AI Avatar for WinGD
WinGD, a leader in marine power, faced an exciting challenge: to create a lifelike AI avatar of…