Let’s chat

Campaign Management for Maritime, Offshore & Energy Brands

← What We Do

Strategic Campaign Management That Delivers Measurable Impact

Effective marketing campaigns in the maritime, offshore and energy sectors require more than creative ideas — they demand strategic planning, precise execution and continuous optimisation.

At Wake Media, we manage integrated marketing campaigns that help maritime brands reach decision-makers, cut through complex markets and deliver measurable commercial results. From planning and execution to optimisation and reporting, we ensure every campaign is aligned to your objectives and built to perform.

Strategic Campaign Management Built for the Maritime Industry

Maritime marketing presents unique challenges: long buying cycles, niche audiences, global markets and highly technical products and services. Our campaign management approach is designed specifically for this environment.

By combining deep sector knowledge with data-driven planning and integrated execution, we create campaigns that connect channels, align teams and guide prospects through every stage of the buyer journey — from awareness to conversion.one of the fastest, most measurable ways to generate qualified leads.

Our Campaign Management Services

Our Campaign Management Services

We begin every campaign with clarity. Our team works with you to define objectives, audiences, messaging and success metrics, ensuring your campaign is built on strong strategic foundations.

Support includes:

  • – Campaign objectives and KPI setting
  • – Audience and persona definition
  • – Channel and budget planning
  • – Campaign timelines and roadmaps

Integrated Campaign Execution

We deliver campaigns that work seamlessly across channels, ensuring consistent messaging and maximum impact.

Execution may include:

  • – Digital marketing and paid media
  • – Content and creative deployment
  • – PR and communications alignment
  • – Event and sponsorship integration

Audience Targeting & Messaging

Reaching the right people matters as much as the message itself. We refine targeting and messaging to ensure relevance and engagement at every touchpoint.

Our approach includes:

  • – Buyer and stakeholder segmentation
  • – Sector-specific messaging frameworks
  • – Account-based and role-based targeting
  • – Content alignment across channels

Campaign Optimisation & Performance Management

Campaigns don’t stand still — and neither do we. Continuous optimisation ensures your budget works harder throughout the campaign lifecycle.

This includes:

  • – Ongoing performance monitoring
  • – Creative and messaging optimisation
  • – Channel and budget reallocation
  • – Testing and performance refinement

Reporting, Insight & ROI Analysis

We provide clear, actionable reporting that demonstrates value and supports smarter future decisions.

Our reporting covers:

  • – Campaign performance against KPIs
  • – Channel and audience insights
  • – Conversion and engagement analysis
  • – Strategic recommendations and next steps

Ready to Plan a Smarter Maritime Campaign?

Whether you’re launching a new service, supporting an event or driving long-term growth, we’ll help you plan and manage a campaign that delivers results.

Let’s Chat
Campaign Management FAQs
What types of campaigns do you manage?

We manage brand, demand generation, product launch, event-led and integrated marketing campaigns across maritime, offshore and energy sectors.

Do you manage global maritime campaigns?

Yes. We support international campaigns across Europe, Asia, the Middle East and the Americas.

Can you work alongside our in-house team or other agencies?

Absolutely. We frequently collaborate with internal teams and external partners to deliver joined-up campaigns.

How do you measure campaign success?

We agree KPIs upfront and track performance across engagement, leads, conversions and commercial outcomes.

Which channels do you include in campaign management?

Our campaigns can include digital marketing, advertising, content, PR, events, social media and paid media.

Case Studies

← Creative

Research & Analysis →