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Public Relations for Maritime, Offshore & Energy Brands

← What We Do

Specialist PR support to enhance your visibility, strengthen your reputation and amplify your message across global maritime media.

Effective PR helps maritime brands shape industry conversation and build lasting credibility. At Wake Media, we combine deep maritime sector knowledge with professional communications expertise to ensure your stories reach the right audiences through the right channels — every time.

Whether you’re launching a new product, announcing a partnership or repositioning your business, we create PR strategies that enhance visibility, improve trust and elevate your experts within the global marine, offshore and energy sectors.

How We Deliver Maritime PR

We act as an extension of your team, developing tailored PR programmes that align with your brand, business goals and industry landscape. Through strong media relationships and a proactive approach, we help you secure meaningful editorial opportunities and consistent brand visibility.

Our PR services include:

PR Capabilities

– Press release planning, writing and distribution
– Editorial development and feature articles
– Story creation and media pitching
– Journalist and editor relations, including press office function
– Interview briefing and coordination
– Spokesperson preparation and message refinement
– Campaign PR for product launches and events
– Executive visibility and corporate announcements
– Performance reporting and coverage analysis

Drawing on our communications expertise, we help maritime and offshore brands build authority, strengthen reputation and grow influence within a competitive global market.

Why Maritime Brands Choose Wake Media

The maritime industry is niche, technical and highly relationship-driven. Our team understands the media landscape, key publications, major events and emerging sector narratives — enabling us to spot opportunities, shape stories and place your message where it matters.

By partnering with Wake Media, you gain PR support that is:

  • – Commercially meaningful
  • – Insight-led
  • – Sector-informed
  • – Journalist-friendly
  • – Strategically aligned

Read our case study and discover how we worked with a leading maritime brand to position its key spokespeople as decarbonisation thought leaders.

Want to Raise Your Visibility in the Maritime Industry?

Let’s build a PR strategy that amplifies your story and elevates your reputation.

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Public Relations FAQs
What does maritime PR involve?

Maritime PR focuses on shaping brand perception, increasing visibility and securing media coverage across global shipping, offshore and marine technology publications. This includes press releases, storytelling, media relations and ongoing reputation management.

How do you secure coverage for clients?

We leverage strong relationships with maritime journalists, editors and publishers, combined with compelling story angles, timely insights and clear messaging. This ensures your news and commentary reach the right audiences.

Do you write technical or complex content?

Yes. Our writers specialise in maritime, offshore and energy topics. We turn technical information into clear, accurate and engaging content suitable for editorial publication.

Can you help prepare our spokespeople?

Absolutely. We provide briefing notes, talking points, interview preparation and messaging guidance to help your experts communicate confidently and clearly.

How do you measure PR success?

Success is measured through coverage quality, publication relevance, message pull-through, share of voice, sentiment and engagement. We also track competitor activity to identify opportunities.

How often should we publish content?

Consistency matters more than quantity. Most maritime brands see strong results from publishing content monthly or bi-weekly. For aggressive SEO or thought-leadership goals, weekly is ideal.

Can you support content for product launches or campaigns?

Absolutely. We create tailored content for launches, events, PPC campaigns, ABM programmes, nurture sequences, and digital campaigns across the maritime ecosystem.

Do you work with internal subject matter experts?

Yes. We collaborate with your technical, engineering or commercial teams to extract insights and convert them into clear, polished and market-ready content.

Can you refresh or repurpose existing content?

Yes. We audit existing content, identify gaps or outdated messaging, and optimise or repurpose assets for better performance. This often delivers quick wins for SEO and engagement.

Can you help us build a content calendar?

Yes. We develop editorial calendars based on audience personas, business priorities, industry trends, keywords and campaign needs — ensuring you always know what to publish and when.

How quickly can we see results from content?

SEO and thought-leadership results build over time, typically within 8–12 weeks. Campaign content can drive immediate engagement depending on your goals and distribution channels.

Case Studies

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