Specialist media relations, messaging and content strategy for the global marine, offshore and energy sectors.
Effective communication is essential in a complex, technical and fast-moving industry. At Wake Media, we help maritime, offshore and energy brands cut through the noise with clear messaging, strong storytelling and powerful media relations that build visibility and trust.
Our team combines deep maritime sector knowledge with specialist PR and communications expertise to position your brand at the heart of industry conversation. From press office services and media engagement to thought leadership, content development and crisis response, we deliver communications strategies that elevate your reputation and strengthen relationships with your key audiences.
With long-standing relationships across maritime media, analysts and influencers — plus a network of sector-specialist writers — we help our clients secure meaningful editorial coverage, shape industry narratives and communicate with confidence.
Our Maritime PR & Communications Services
Public Relations
We help maritime and offshore brands tell powerful stories that strengthen reputation, build visibility and create industry impact. Our PR support includes:
– Press release writing and distribution
– Editorial development and feature placement
– Media pitching and journalist coordination
– Performance tracking and reporting
With our powerful PR services, we help to raise and maintain your brand profile across global maritime media and stay front-of-mind with key stakeholders.
Media Relations & Monitoring
Our relationships with maritime journalists, editors and publishers help our clients secure meaningful coverage and expert positioning. Our approach includes:
– Media outreach, briefings and interview coordination
– Story development and targeted pitching
– Media monitoring tools and competitive analysis
– Insight reports to track visibility and reputation
With our media relations support, your brand gains stronger share-of-voice and improved presence across the marine and offshore press landscape.
Internal Communications
Engaged employees are powerful advocates. We support maritime organisations in building internal communications that inform, align and inspire. This includes:
– Internal messaging development
– Leadership communications
– Employee newsletters and intranet content
– Internal campaign planning and delivery
Effective internal communications mean your teams stay connected, informed and aligned with your company’s culture, strategy and direction.
Content Creation
Our network of maritime-specialist content writers produce high-quality material designed to educate, engage and support commercial goals. We develop:
– Articles, blogs and thought-leadership pieces
– Whitepapers, reports and case studies
– Website and campaign copy
– Editorial content for owned, earned and shared media
Our carefully curated content helps to strengthen your brand narrative and demonstrate industry expertise.
Social Media
We develop and execute comprehensive social media strategies to enhance your brand presence, engage with your audience, and drive meaningful interactions across various platforms. Our social media services include:
– Social media strategy
– Content research and post creation
– LinkedIn company page management
– Guidance and coaching for your team
Let us help you join the conversation and leverage social media as part of your daily communications activity.
Thought Leadership
We help position your business and key spokespeople as trusted authorities within the maritime, offshore and energy sectors. Our support includes:
– Topic development and insight mapping
– Executive profiling and ghostwriting
– Conference and speaker submissions
– Industry commentary and opinion pieces
We also provide bespoke media and spokesperson training to help your experts on stage and screen.
Strategic Messaging
Strong communications start with clear, compelling messaging. We develop narrative frameworks and messaging that define your value and differentiate your brand. This includes:
– Value proposition development
– Messaging frameworks and storylines
– Elevator pitches and corporate narratives
– Channel-specific tone and message adaptation
Our expert messaging development services create the words to underpin your communications strategy and convey your company’s proposition with power, heart and clarity.
Crisis Response Communications
When situations escalate, clarity and speed are essential. We support maritime brands in planning, preparing and responding effectively. Our crisis support includes:
– Scenario and risk mapping
– Crisis messaging and stakeholder communication
– Rapid response coordination
– Expert partner support for high-profile incidents
Crisis communications services can also cover executive media training so you’re prepared, whatever the scenario.
Ready to Strengthen Your Maritime Communications?
Whether you want to raise your profile, secure stronger media coverage, or build a more consistent communications strategy, our team is here to help. We work closely with maritime, offshore and energy brands to deliver PR programmes that enhance reputation, amplify stories and support commercial growth.
Let’s talk about your communications goals and build a PR strategy that delivers real impact.
Maritime PR & Communications FAQs
A maritime communications agency helps shipping, offshore and marine technology brands communicate clearly and effectively with their audiences. This includes PR, media relations, content development, messaging, social media and crisis response — all tailored to the specific needs of the maritime industry.
Maritime communications requires deep sector knowledge. Specialist agencies understand industry media, technical language, regulations and market trends. This ensures your stories, messaging and content land with the right audiences and carry credibility with maritime journalists, analysts and stakeholders.
PR helps increase your visibility, strengthen your reputation, and position your experts as thought leaders. With consistent media coverage and strong messaging, your business becomes more trusted, more recognisable and more influential across the global maritime sector — supporting both commercial awareness and lead generation.
Yes. We work closely with leading maritime, offshore and energy publications, editors and journalists worldwide. These relationships help us secure interviews, features and editorial opportunities that elevate your brand and position your spokespeople as industry experts.
Absolutely. Our team includes marine and offshore specialist writers who can create clear, accurate content on complex topics such as engineering, decarbonisation, digitalisation, autonomy, fuels, ports and shipping operations.
Yes. We develop thought-leadership strategies, identify relevant industry topics, prepare spokespeople and create insight-driven content. We also support speaker submissions for key maritime events and conferences.
Yes. Working with expert partners, we support crisis planning, scenario development, rapid response messaging and stakeholder communications. Our goal is to help protect your reputation and provide clarity during critical moments.
Yes. We develop social media plans, content calendars and campaign assets that support your wider communications strategy. We manage LinkedIn and other maritime-relevant channels to increase engagement and strengthen your digital presence.
We track performance through media coverage, share of voice, sentiment, message pull-through, social engagement and visibility across key publications. We also benchmark against competitors to demonstrate progress and identify new opportunities.
Start by getting in touch with our team. We’ll discuss your goals, assess your current communications activity and recommend a tailored PR and communications strategy for your business.
Case Studies
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Website SEO Strategy and Content Creation
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Lloyd’s Register’s Comprehensive Video Coverage at SMM Hamburg
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Case Study: Sea Asia 2025 with Location-Based Programmatic Advertising
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