Shannon joined the Wake Media team in September 2025 and in her role is primary contact for several key clients. As account manager, Shannon coordinates marketing plans, communications activity, advertising and events support, acting as an extension of the client’s inhouse marketing team and working closely with them to develop new strategies and implement campaigns. Before joining Wake Media, Shannon spent 10 years in Australia where she worked for NobleOak and progressed from Marketing Programs Coordinator to Campaign & Partner Programs Executive and then Marketing Campaign & Partnership Manager.
What does a typical day look like for you?
No two days are the same, which is one of the things I enjoy most about the role. I work across a variety of clients and projects, collaborating with teams throughout the business to help deliver against their marketing objectives. The variety keeps things interesting, and there’s always a new challenge to tackle.
What do you enjoy most about working at Wake Media?
I’ve been at Wake Media for just over a year now, and it’s gone by incredibly quickly.
The diversity of both the work and the clients. It’s given me the chance to learn a huge amount, particularly in an industry that was completely new to me. I’ve also enjoyed attending industry events and meeting publishers, partners and clients, in some amazing locations.
What’s been your proudest moment so far?
It’s hard to pick out just one moment, but seeing the positive impact of our work and the results we achieve for clients is always rewarding. It’s great to be part of projects that deliver real value.
Quick-fire questions:
Tea or Coffee?
BOTH
Favourite TV Show?
Friends
Dream Holiday Destination?
To date, New Zealand – Dying to go to Canada and Japan
Most Played Artist/Band?
Post Malone or Billie Eilish
Favourite Food?
Anything Italian, pizza is a weakness
Cats or Dogs?
Dogs, but do love both