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Maritime Marketing Services for Marine, Offshore & Energy Brands

← What We Do

Integrated B2B Marketing That Drives Visibility, Engagement & Growth

Marketing in the maritime industry requires a deep understanding of complex audiences, long sales cycles and highly technical solutions. As specialists in maritime marketing services, we help brands plan, execute and optimise campaigns that deliver measurable commercial impact.

Our integrated approach brings together campaign strategy, account-based marketing, demand generation, lead nurturing and retention — all designed to reach the right decision-makers at the right time. Whether you’re launching a new product, expanding into new markets or accelerating growth, we create marketing activity that aligns with your business objectives and drives results.

Our Maritime Marketing Services

Campaign Planning & Management

Successful campaigns require clear objectives, audience insights and structured delivery. We help you plan and execute multi-channel campaigns that cut through.

Our campaign support includes:
– Campaign strategy and planning
– Cross-channel content and creative
– Campaign delivery and optimisation
– Landing page and conversion improvements
– Reporting & performance insight

Media Relations & Monitoring

Our ABM specialists use a mix of SEO, PPC, content, programmatic and automation to target high-value accounts with relevant and timely messaging.

We help you:
– Identify and prioritise key accounts
– Build tailored content and messaging
– Deploy cross-channel ABM campaigns
– Align sales and marketing activity
– Track account engagement and ROI

Demand Generation

Demand generation requires a holistic approach that considers digital experience, customer journeys, content strategy and data-driven decision making.

Our demand gen services include:
– Journey mapping and digital experience reviews
– Content strategy and lead magnet creation
– Multi-channel acquisition campaigns
– Martech recommendations and integrations
– Performance optimisation

Lead Nurturing

Long sales cycles demand consistent, relevant and timely communication. We help nurture prospects from first touch to conversion.

Support includes:
– Email nurture workflows
– Behaviour-based messaging
– Lead scoring and segmentation
– Multi-stage content funnels
– Conversion rate optimisation

Channel Marketing

Strong channel relationships are essential in maritime B2B. We help you support partners with content, campaigns and tools that accelerate growth.

Includes:
– Partner programme support
– Co-marketing campaigns
– Channel enablement content
– Sales and partner alignment
– Reporting and partner performance tracking

Event Marketing

We combine creative, strategy and event expertise to ensure your presence at maritime industry events stands out and drives meaningful engagement.

Our support includes:
– Exhibition design & collateral
– Pre-event digital campaigns
– On-site content creation
– Social activation
– Post-event reporting

Customer Retention Strategy

Retention is often overlooked in maritime B2B, yet essential for long-term growth. We help you understand loyalty drivers and improve lifetime value.

Services include:
– Customer insight & feedback analysis
– Retention journey mapping
– Loyalty strategy & messaging
– Renewal and upsell campaigns
– Customer advocacy programmes

Why Choose Wake Media for Maritime Marketing?

– Deep knowledge of marine, offshore and energy sectors
– Integrated approach across brand, digital, PR and creative
– Specialised B2B experience with complex buying cycles
– Data-driven strategy with measurable outcomes
– Seamless collaboration with sales and leadership teams
– Campaigns that support visibility, engagement and commercial goals

Ready to Strengthen Your Maritime Marketing?

Let’s build a marketing strategy that reaches the right audiences, supports your commercial goals and drives measurable growth.

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Marketing Services FAQs
What are maritime marketing services?

These services help marine, offshore and energy companies reach and engage their audiences through campaigns, ABM, demand generation, content and retention strategies tailored to the maritime sector.

Do you provide full campaign management?

Yes — we handle strategy, planning, execution, content, creative, tracking and optimisation across all channels.

Can you support long B2B sales cycles?

Absolutely. We specialise in nurturing, lead scoring, stakeholder alignment and multi-touch content designed for complex maritime buying journeys.

Do you offer digital and offline marketing?

Yes — our services span digital channels, paid media, social, email, print, events, sponsorship and ABM activities.

Can you help align sales and marketing teams?

Yes. We help create joint plans, lead processes, account strategies and performance dashboards that bring both teams together.

Do you support maritime exhibitions and events?

Yes. We provide event marketing, exhibition support, on-site content, creative and digital activation for global maritime tradeshows.

Case Studies